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Enlightenment In a Chaotic World

We work with our clients to develop and execute superb, truly integrated, data driven marketing programs that put insight at the heart. 


For Smarter Customer Experiences

All your customers are not the same. Know more about them. Understand what makes them tick. Make everything relevant. Keep them.


Welcome to

Un:common Knowledge

Marketing has stopped conforming to traditional text books, because people just won’t conform either. It all just gets wider and deeper below the line (wherever the line is now) and we have to believe that things are going to continue to be crazy for a while – Exciting! (but quite challenging too). 

Is there any certainty at all? only that things look uncertain, that digital marketing is here to stay – and that data is probably more valuable to you now than ever before.

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Blog Articles


What we're saying:

  • Is #bigdata just a solution looking for a problem?
  • @richardclloyd thanks Richard - much appreciated!
  • B2B suppliers are losing market share to B2C websites - B2Bs need to start realising the importance of the website!
  • Is your #data any good? Six questions to help score your data resources
  • All businesses have the same strategic aims - it's all about the data!
  • The focus with data should always be on building relationships
  • Big Data Strategy - a CIO survival tool, or today's organisation #bigdata
  • Important lesson - Storing large amounts of #data is in itself pointless unless you can do something useful with it.